Assessment Feedback

Last slide questions

1. What is the audience score for JB67 & JB16 on Rotten Tomatoes?

• JB67 - 86%
• JB16 - 95% 

2. Summaries some of the positive and negative responses from audiences.

Positive 1967-  The result is thoroughly delightful. The reasons for its success lie in Disney's own unfettered animals spirits, his ability to be childlike without being childish.

Negative - A sporadically entertaining yet hopeless uneven bit of animated film making.

Positive 2016 - It's the very rare remake that's actually better than the original. The Jungle Book is that rarity.

Negative 2016 - Clean, cleverly judged, and hyper controlled. It represents, in short, the state of the art. Without disputing that, i would simply ask, what talent?

3.Are there any comments that stand out to you? why?

The negative comment on the 2016 film confused me as it had a large positive rating and it was the only bad critic given to the film.

OCR Fact Sheet

Jungle Book

Jungle Book Workbook

Jungle Book

Areas of study - 

Production -

1. Development: The script is written and drafted into a workable blueprint for a film.
2. Pre-production: Preparations are made for the shoot, in which cast and crew are hired, locations are selected, and sets are built. 
3. Production: The film footage is shot.
4. Post-production: The film is edited; productions sound (dialogue) is concurrently (but separately) edited, music tracks (and songs) are composed, performed and recorded; sound effects are designed and recorded; and any other computer-graphic 'visual' effects are digitally added, all sound elements are mixed into "stems" then the stems are mixed then married to picture and the film is fully completed ("locked").

Distribution - 

1. Describes everything between production and how the film gets to an audience.
2. The film is screened for potential buyers, is picked up by a distributor, and a marketing and release plan are developed. The film is duplicated as required for distribution to cinemas.
3. The business of getting films to their audiences by booking them for runs in cinemas and getting them there.
4. It includes all of the financial deals done to get films shown and promoted.

Marketing - 

1. This is the business of creating campaigns to promote the film, e.g. posters, apps.
2. Press kits, posters, and other advertising materials are published and the film is advertised. Films are usually released with a launch party, press release, interviews with the press, press preview screenings, and film festival screenings. Most films have a website and a trailer.

Exhibition -

1. The way people consume films (DVD's, cinemas).
2. About how the audience see the film, box office intake, reviews, awards.
3. The film is released to cinemas for exhibition, in order to reach its cinema and/or home media audience. The film plays at selected cinemas and the DVD is typically released a few months later.

Ownership - 

1.      Ownership is all about different film companies owning each other and providing each other with the money, ideas for films and finance.
2. Major companies own others within the industry in order for more films to be produced.
3. Ownership types: Horizontal Integration, Vertical Integration.

Horizontal Integration: When the Production Company expands into other areas of one industry. It can acquire or merge with other companies that do the same thing to help eliminate competition. The profits will be shared amongst each company.

Synergy -

• Synergy is when the interaction of two or more forces working together creates a greater effect than the sum of their individual efforts.
• Media synergy is the way in which different elements of a media conglomerate work together to promote linked products across different media.
• Synergy works when different elements within a media conglomerate promote, create linked products.
• Each distinct element promotes the other.

Conglomerate: When two or more companies engage in a multi-industry company.

Key Facts - Jungle Book 2016 + 1967:

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